SaaS Problem Solution

Status: showcase candidate

This is the current commercial/product showcase candidate. It uses product-style proof cards, direct pain/solution copy, captions, and a CTA. It is useful as a capability example, but it is weaker than the golden Reddit story because the proof cards still feel more like a motion deck than a native UGC ad.

Tracked preview clip:

• demo-12-saas-problem-solution.mp4

Use this lane for product or software shorts that should feel like a creator ad instead of a generic explainer.

Core shape:

• pain or promise in the first line
• product appears as the answer, not the setup
• proof or demo beat before CTA
• avatar, UGC, or faceless support can all work
• proof cards need visible state changes, zooms, cursor motion, or transition pulses to avoid brochure/slideshow energy

Primary skill:

• saas-problem-solution-short

Related skills:

• ugc-avatar-short
• hook-overlay
• motion-design-coder
• publish-prep-review

Use motion-design-coder for proof-card state changes, cursor motion, before/after transitions, UI zooms, and CTA pulses. SaaS cards should settle before captions need to be read and should never feel like a static brochure deck.

Current proving surface:

• local full-quality MP4: experiments/proving-wave-3/saas-problem-solution/outputs/final/video.mp4
• embedded demo MP4: docs/demo/demo-12-saas-problem-solution.mp4

Review status:

• direct cadence detection passes at 0.97s median cut interval
• resolution, duration, format, and audio passed in the wave-2 base run
• remaining gap: make future SaaS examples more native by adding real product cursor motion, avatar/UGC delivery, or screen-recorded proof instead of relying mostly on cards