PRODUCT.md Template

July 15, 2026 · View on GitHub

Copy this file to your project root as PRODUCT.md and fill in each section. A caller may pass this document to Plan, Premortem, Validate, or an optional Council when product context is relevant.

Mission

Target Personas

Persona 1: [Role]

  • Goal: What they're trying to accomplish
  • Pain point: What makes this hard today

Persona 2: [Role]

  • Goal: What they're trying to accomplish
  • Pain point: What makes this hard today

Core Value Propositions

Competitive Landscape

AlternativeStrengthOur Differentiation

Usage

This file is advisory product context:

  • /plan — Use it while shaping acceptance and non-goals.
  • /premortem — Challenge a frozen plan against product risks on request.
  • /validate — Judge explicit product acceptance criteria against the exact candidate.
  • /council — Add caller-selected product or developer-experience perspectives.

Its presence never triggers a strategy, admits work, or changes a verdict.